📚The Case for Long-Form Content in a Short-Form World

Sep 22

Written By James Lorden

Not everyone is a thumb-flicker. In the endless race to grab shrinking attention spans, brands often forget about the other audience — the people who pause, linger, and actually read. These readers may be fewer in number, but they’re deeper in value.

In 2026 and beyond, we think the “slow scroll” is where trust and resonance take root. Here are some tips that can reward and capitalize on that audience.