The Case for Long-Form Content in a Short-Form World
Media Strategy, Creative Strategy, Social Media, Blogging Jim Lorden, Founder Media Strategy, Creative Strategy, Social Media, Blogging Jim Lorden, Founder

The Case for Long-Form Content in a Short-Form World

๐Ÿ“šThe Case for Long-Form Content in a Short-Form World

Sep 22

Written By James Lorden

Not everyone is a thumb-flicker. In the endless race to grab shrinking attention spans, brands often forget about the other audience โ€” the people who pause, linger, and actually read. These readers may be fewer in number, but theyโ€™re deeper in value.

In 2026 and beyond, we think the โ€œslow scrollโ€ is where trust and resonance take root. Here are some tips that can reward and capitalize on that audience.

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